Foundations
Clean books, proper tracking and operations and finance working as one. Set up right, or tidied up and kept that way.
FoundationsCommercial finance, strategy and technology · startup to scale-up
We climbwith you.
L&S works alongside ambitious founders and their teams, building strong financial foundations and supporting the strategic decisions that shape what comes next. We grow with you, every step of the way.
What we areAn extension of your team, not advisers who drop in. We're involved, so we see things early.
How we workWe look ahead, put the right foundations in place and keep you moving with confidence.
Who we work withHigh-growth startups and scale-ups outgrowing their systems and processes.
What we do together
One team for the whole journey.
Reporting, planning and KPIs
Monthly numbers you trust, budgets and forecasts that guide decisions, and KPIs that align the whole team.
The journeyStrategic projects
Business cases, transformation, valuation, fundraising readiness and fractional CFO support, whenever the moment calls for it.
Strategic projectsGrowth rarely follows a straight line.
Priorities change, new opportunities appear and the decisions get bigger. What makes the difference is a clear goal, a solid plan and the right people around you.
That's what we bring. We get to know your business quickly, build the structure underneath it, and stay with you as it grows.
How we work with youStrategic projects · as and when you need them
For the big decisions along the way.
Separate from your monthly support, and available to clients and non-clients alike. Scoped and priced up front.
Business cases and decisions
Should we open the new site, launch the product, hire the team? Models and scenarios you can test live, with a clear recommendation.
Transformation
Redesigning how finance and operations run as you scale: systems, processes, structure and reporting.
Valuation
A clear, well-reasoned view of what the business is worth, for planning, investment or a sale.
Fundraising and M&A readiness
Investor-ready models, data rooms and support through due diligence.
Market entry and commercial structuring
Entering new markets, pricing, partnerships and deal structures, drawing on experience in regulated markets.
Fractional CFO
Senior finance leadership for a set number of days, at board level, without a full-time hire.
Monthly support
A steady rhythm, and no surprises.
We sell outcomes, not hours. Every month you get three touch points with our team, and you always know who owns what.
Every month
The numbers, checked
Your data processed and reviewed by our team, ready for the pack.
Every month
The front page
A senior view of what moved, what it means and what to watch.
Every month
The conversation
A call to talk it through and agree next steps. Quarterly, a board-level review.
Why founders choose us
We've been on your side of the table.
Chartered AccountantsDeloitte-trained, with over 15 years of experience across multiple industries.
Built inside businessesCareers in commercial finance, strategy and financial control inside operating businesses.
Founders ourselvesExperience building companies from the ground up, so we've lived the journey ourselves.
Questions founders ask
Good to know.
Are you accountants?
We're Chartered Accountants, and we look after the accounting foundations. But our focus is commercial: using clear numbers to help you plan, decide and grow.
Do you replace our finance team?
No. We work as an extension of your team. For some businesses we are the finance function; for others we sit alongside the people you already have.
How do you charge?
For outcomes, not hours. Ongoing support is a monthly fee based on where you are and what you need. Strategic projects are scoped and priced up front. Every engagement starts with a Basecamp session.
Which systems do you work with?
Whatever you already use, including Xero, QuickBooks and Sage. We bring the reporting and planning layer on top.
Who do you work with?
Founder-led, high-growth startups and scale-ups that are outgrowing their systems and processes, typically from around £1m to £15m revenue. We often work in hospitality, travel and tourism, leisure and sport, creative agencies and property, but where you're heading matters more than the sector.
How do you use AI?
To move faster: preparing data, drafting commentary and building packs. Figures are calculated from your data by fixed, checked logic, and a named person on our team signs off everything you receive.
Get started
Where is your business heading next?
Tell us where you are and where you want to get to. We'll come back within one working day with how we'd support you.